"Nothing else compares. I’ve tried many self tanners and I keep coming back to loving tan. The deep rich colour and wear of this tan is just the best!"

"Loving Tan is my go-to tanning product. I have tried dozens of tanners over the years and this colour goes on so smoothly, lasts over a week, and leaves my skin glowing."

"Amazing! The quality of this product is 10/10 - the consistency is top tier, and it smells like a dream. the tan leaves me feeling so beautiful."

"The BEST! I have been using exclusively Loving Tan for more than 5 years. It is hands down the best for ease of application, natural look, long lasting, etc. I recommend it to all of my friends also!"